Our policies.

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1. Introduction

We are committed to protecting your personal information and your right to privacy. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website and utilize our services.

This Privacy Policy applies to all users of our website and services, regardless of location. By accessing or using our site, you agree to the collection and use of information in accordance with this policy.

By using our website, you signify your acceptance of this Privacy Policy. If you do not agree to this policy, please do not use our site. Your continued use of the site following any changes to this policy will be deemed your acceptance of those changes.

2. Information We Collect

Personal information: we may collect personal information that you voluntarily provide to us when registering on the website, expressing an interest in obtaining information about us or our products and services, or otherwise contacting us. This may include your name, email address, phone number, mailing address, and payment information.

Non-personal information: we also collect non-personal information about you, which does not reveal your specific identity. This may include your browser type, operating system, IP address, and pages visited.

Information collected automatically: when you visit our website, certain information is collected automatically — cookies (small data files stored on your device that help us improve your access and identify repeat visitors), web beacons (electronic images used to track the number of users who have visited certain pages), and analytics data (information collected by third-party analytics services to help us understand website traffic and usage patterns).

3. How We Use Your Information

To provide and improve services: to process transactions, facilitate purchases and payments, and respond to customer service requests.

For personalization: to customize your user experience, tailoring content and services to your preferences, and to deliver relevant content and product offerings that align with your interests.

For communication: to send administrative information, notify you about changes to our terms, conditions, and policies, and inform you of updates to our services or important notices.

For marketing and promotional purposes: with your consent, we may send newsletters, promotions, and other marketing materials by email.

For legal compliance: to fulfill legal obligations, comply with applicable laws, regulations, and legal processes, and to detect and prevent fraud, abuse, or other harmful activities.

4. Email Marketing

By providing your email address, you consent to receive email communications from us. You may opt in by subscribing on our website, during checkout, or at account registration. Emails may include newsletters, promotional offers, and updates on services.

You can opt out of receiving marketing emails at any time by clicking the "Unsubscribe" link at the bottom of our emails or by contacting us directly.

We implement security measures to safeguard your email data against unauthorized access, alteration, disclosure, or destruction.

5. Cookies and Tracking Technologies

We use session cookies (temporary cookies that remain in your browser until you leave the site), persistent cookies (which remain on your device for a set period or until deleted), and third-party cookies (set by partners to provide analytics and advertising services).

Cookies enhance your user experience by remembering your preferences and settings, and help us track usage patterns to analyze site traffic and improve functionality.

You can control cookies through your browser settings. Disabling cookies may affect the functionality of our website.

6. Sharing and Disclosure of Information

We may share your information with trusted third parties who assist us in operating our website and conducting our business, such as payment processors and email service providers. However, please note that we will never share your phone number or use it for marketing purposes. We are committed to protecting your personal information and ensuring that your contact details are only used for the services you've consented to.

We may share your information in connection with a substantial corporate transaction, such as the sale of a website, a merger, consolidation, asset sale, initial public offering, or in the unlikely event of bankruptcy.

We may disclose information to respond to subpoenas, court orders, legal process, law enforcement requests, legal claims or government inquiries, and to protect and defend the rights, interests, safety, and security of Bern's Flowers & Gifts, our affiliates, users, or the public.

7. Your Choices and Rights

You have the right to access and update your personal information. You can do this by logging into your account or contacting us directly.

You may opt out of receiving marketing communications by following the unsubscribe instructions in the communications or by contacting us.

Our website does not respond to Do Not Track (DNT) signals. However, you can adjust your browser settings to refuse cookies.

8. Security Measures

We employ industry-standard security measures, including encryption and secure socket layer (SSL) technology, to protect your personal information.

While we strive to protect your personal information, we cannot guarantee its absolute security due to potential risks inherent in internet usage.

9. International Data Transfers

We comply with applicable data protection laws, including the General Data Protection Regulation (GDPR) for users within the European Economic Area (EEA).

Your information may be transferred to and maintained on servers located outside of your state or country. We use Standard Contractual Clauses and other mechanisms approved by relevant authorities to ensure adequate data protection.

10. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

11. Third-Party Links

Our website may contain links to external sites not operated by us. Clicking on these links will direct you to a third-party site. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

12. Children's Privacy

Our services are not intended for individuals under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected personal information from a child under 13 without parental consent, we will take steps to delete such information promptly.

13. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. This Privacy Policy is effective as of September 1, 2024 and will remain in effect except with respect to any changes in its provisions in the future.

14. Contact Information

If you have any questions or concerns about this Privacy Policy, please contact us. Bern's Flowers & Gifts, 122 Victoria Street West, Alliston, ON L9R 1L7.